CAPEX.com announced that it has onboarded Abdelhadi Laabi as its new Chief Marketing Officer, effective January 2022.
Finance Magnates recently learned from LinkedIn.com that Abdelhadi Laabi, a seasoned marketing professional with more than thirteen years of digital and multi-channel marketing experience, has been recruited by CAPEX.com, known as Key Way Markets Ltd, as its new Chief Marketing Officer.
Laabi brings a natural aptitude for strategy development and driving business growth through adept brand awareness. Also, he has a proven history of contributing to company growth and expansion. He will spearhead the marketing strategy and execution within the MENA region. Additionally, he will perform this alongside directing digital performance marketing by designing, implementing and reporting on campaigns for brand awareness and lead generation.
An Overview of Laabi’s Vocation
Prior to this announcement, Laabi served XTB
Â
 online tradingÂ
Online Trading
Online trading represents the trading of fiat currencies, digital currencies, commodities, stocks and indices, where traders and investors intend to make a profit, via the purchase or sale of the aforementioned products. This is done through an electronic network, made accessible by brokers in the form of an online trading platform or hub.Online trading continues to see a rapid growth year on year, due to a number of reasons. Firstly, the number of brokers offering their services, with more money being spent on advertisements and sponsorships to attract potential traders. Secondly, more traders are aware of the ease in applying for online accounts; the low barrier to entry now means a trader only needs to deposit virtually as little as one wants in order to places trades. Thirdly, the improvement of financial technology, better performing hardware and software, leading to quick and consistent execution, which in turn is helped by higher liquidity, and reduced trading costs such spreads and commissions, have fueled the retail trading industry immensely. How to Trade Online?Before the emergence of the Internet, traders would have to place trades over the phone, which could be rather cumbersome, especially if one wanted to place multiple trades in a short space of time. Indeed, online trading has opened a new field of trading in the form of foreign exchange scalping, whether manually, or by way of automated trading robots. An example of online trading is the trading the foreign exchange market with a forex broker, using a platform which the broker will provide. The trader installs the platform on their computer, and they are given the information and tools needed to start trading. The most common online retail platform for forex trading is known as MetaTrader 4 (MT4).
Online trading represents the trading of fiat currencies, digital currencies, commodities, stocks and indices, where traders and investors intend to make a profit, via the purchase or sale of the aforementioned products. This is done through an electronic network, made accessible by brokers in the form of an online trading platform or hub.Online trading continues to see a rapid growth year on year, due to a number of reasons. Firstly, the number of brokers offering their services, with more money being spent on advertisements and sponsorships to attract potential traders. Secondly, more traders are aware of the ease in applying for online accounts; the low barrier to entry now means a trader only needs to deposit virtually as little as one wants in order to places trades. Thirdly, the improvement of financial technology, better performing hardware and software, leading to quick and consistent execution, which in turn is helped by higher liquidity, and reduced trading costs such spreads and commissions, have fueled the retail trading industry immensely. How to Trade Online?Before the emergence of the Internet, traders would have to place trades over the phone, which could be rather cumbersome, especially if one wanted to place multiple trades in a short space of time. Indeed, online trading has opened a new field of trading in the form of foreign exchange scalping, whether manually, or by way of automated trading robots. An example of online trading is the trading the foreign exchange market with a forex broker, using a platform which the broker will provide. The trader installs the platform on their computer, and they are given the information and tools needed to start trading. The most common online retail platform for forex trading is known as MetaTrader 4 (MT4).
Read this Term as the Marketing Director from April 2021. Although the contract was short, he successfully uncovered insights and strategies to develop and implement marketing and branding strategies for the MENA region, among many other duties.
Before XTB, MultiBank Group benefitted from his experience after recruiting him as a Marketing Manager in September 2019. During this stint, he orchestrated comprehensive digital advertising,
Â
 marketingÂ
Marketing
Marketing is defined as the business process of identifying, anticipating and satisfying customers’ needs and wants.This is a crucial element of any operation or brokerage in the financial services space. Well-funded marketing campaigns are instrumental to the survival and longevity of these companies in an increasingly competitive industry.Within the forex space, marketers perform a wide range of functions to help procure, secure, or retain clients.In particular, newer forex brokers also have to handle the acquisition of traders, retaining them for a longer period of time or distinguishing between brokerage and competitors.What Are the Most Common Marketing Strategies Used by FX Brokers?This process can take shape in a variety of forms. Advertising is the most commonly deployed technique for forex marketing.This includes a marketing plan that touches on digital and traditional advertising. Advertising can include banner ads, notifications, newsletters, or other mechanisms for drawing attention to any brand or brokerage.Blog posting or other forms of search engine optimization (SEO) are also effective marketing tools for forex brokers.Well-organized and attractive pieces of content on websites are very useful for users and clients and have proven to be successful marketing strategies.Such efforts also enable websites to be found by those looking for what a broker offers and those who are looking for some knowledge about the trading industry. This can also help generate traffic on landing pages, converting sales. Social media has also rapidly evolved as a critical element of marketing.Forex brokers rely on social media such as Twitter, Facebook, or Linkedin for marketing needs, capable of reaching a huge audience. Ultimately marketing requires efforts on part of brokers to bridge the gap with their desired audience. In this instance, this means potential clients or existing ones.
Marketing is defined as the business process of identifying, anticipating and satisfying customers’ needs and wants.This is a crucial element of any operation or brokerage in the financial services space. Well-funded marketing campaigns are instrumental to the survival and longevity of these companies in an increasingly competitive industry.Within the forex space, marketers perform a wide range of functions to help procure, secure, or retain clients.In particular, newer forex brokers also have to handle the acquisition of traders, retaining them for a longer period of time or distinguishing between brokerage and competitors.What Are the Most Common Marketing Strategies Used by FX Brokers?This process can take shape in a variety of forms. Advertising is the most commonly deployed technique for forex marketing.This includes a marketing plan that touches on digital and traditional advertising. Advertising can include banner ads, notifications, newsletters, or other mechanisms for drawing attention to any brand or brokerage.Blog posting or other forms of search engine optimization (SEO) are also effective marketing tools for forex brokers.Well-organized and attractive pieces of content on websites are very useful for users and clients and have proven to be successful marketing strategies.Such efforts also enable websites to be found by those looking for what a broker offers and those who are looking for some knowledge about the trading industry. This can also help generate traffic on landing pages, converting sales. Social media has also rapidly evolved as a critical element of marketing.Forex brokers rely on social media such as Twitter, Facebook, or Linkedin for marketing needs, capable of reaching a huge audience. Ultimately marketing requires efforts on part of brokers to bridge the gap with their desired audience. In this instance, this means potential clients or existing ones.
Read this Term and promotional activities as one part of his role.
Earlier, he served Marriott International as the Marketing Manager for almost four years. During this time, he boosted PR value by $2M through strategic innovation, specialized hotel messages, targeted influencer campaigns and other responsibilities.
While at Alpari Group, he fulfilled the role of Digital Marketing Manager in the Emirates from March 2014.
In the spring of 2009, he joined the ranks of Procter & Gamble as a Brand Operation Expert. He spent forty months with the company, establishing strategic marketing initiatives to support the internal sales team and enhance brand awareness for various products.
Additionally, he was the Founder of BRAMLE’Z, an entertainment band management, promotional campaigns, production and booking company.
Both at Imperial Tobacco and Nestlé he worked as a Marketing Intern between the months of January and March for 2007 and 2008, respectively.
Other News
In other related news, Andreas Lambrou recently joined Key Way Group, the parent company of broker Capex.com, as the Group Chief Financial Officer. Lambrou, a finance expert, is a well-experienced financial executive and has spent the last thirteen years of his career working in the finance and accounting departments of several companies.
Interestingly, just before Laabi transferred from XTB to CAPEX.com, Nadhir Ninouh reversed the switch from CAPEX.com to XTB as its new Marketing Director.
CAPEX.com announced that it has onboarded Abdelhadi Laabi as its new Chief Marketing Officer, effective January 2022.
Finance Magnates recently learned from LinkedIn.com that Abdelhadi Laabi, a seasoned marketing professional with more than thirteen years of digital and multi-channel marketing experience, has been recruited by CAPEX.com, known as Key Way Markets Ltd, as its new Chief Marketing Officer.
Laabi brings a natural aptitude for strategy development and driving business growth through adept brand awareness. Also, he has a proven history of contributing to company growth and expansion. He will spearhead the marketing strategy and execution within the MENA region. Additionally, he will perform this alongside directing digital performance marketing by designing, implementing and reporting on campaigns for brand awareness and lead generation.
An Overview of Laabi’s Vocation
Prior to this announcement, Laabi served XTB
Â
 online tradingÂ
Online Trading
Online trading represents the trading of fiat currencies, digital currencies, commodities, stocks and indices, where traders and investors intend to make a profit, via the purchase or sale of the aforementioned products. This is done through an electronic network, made accessible by brokers in the form of an online trading platform or hub.Online trading continues to see a rapid growth year on year, due to a number of reasons. Firstly, the number of brokers offering their services, with more money being spent on advertisements and sponsorships to attract potential traders. Secondly, more traders are aware of the ease in applying for online accounts; the low barrier to entry now means a trader only needs to deposit virtually as little as one wants in order to places trades. Thirdly, the improvement of financial technology, better performing hardware and software, leading to quick and consistent execution, which in turn is helped by higher liquidity, and reduced trading costs such spreads and commissions, have fueled the retail trading industry immensely. How to Trade Online?Before the emergence of the Internet, traders would have to place trades over the phone, which could be rather cumbersome, especially if one wanted to place multiple trades in a short space of time. Indeed, online trading has opened a new field of trading in the form of foreign exchange scalping, whether manually, or by way of automated trading robots. An example of online trading is the trading the foreign exchange market with a forex broker, using a platform which the broker will provide. The trader installs the platform on their computer, and they are given the information and tools needed to start trading. The most common online retail platform for forex trading is known as MetaTrader 4 (MT4).
Online trading represents the trading of fiat currencies, digital currencies, commodities, stocks and indices, where traders and investors intend to make a profit, via the purchase or sale of the aforementioned products. This is done through an electronic network, made accessible by brokers in the form of an online trading platform or hub.Online trading continues to see a rapid growth year on year, due to a number of reasons. Firstly, the number of brokers offering their services, with more money being spent on advertisements and sponsorships to attract potential traders. Secondly, more traders are aware of the ease in applying for online accounts; the low barrier to entry now means a trader only needs to deposit virtually as little as one wants in order to places trades. Thirdly, the improvement of financial technology, better performing hardware and software, leading to quick and consistent execution, which in turn is helped by higher liquidity, and reduced trading costs such spreads and commissions, have fueled the retail trading industry immensely. How to Trade Online?Before the emergence of the Internet, traders would have to place trades over the phone, which could be rather cumbersome, especially if one wanted to place multiple trades in a short space of time. Indeed, online trading has opened a new field of trading in the form of foreign exchange scalping, whether manually, or by way of automated trading robots. An example of online trading is the trading the foreign exchange market with a forex broker, using a platform which the broker will provide. The trader installs the platform on their computer, and they are given the information and tools needed to start trading. The most common online retail platform for forex trading is known as MetaTrader 4 (MT4).
Read this Term as the Marketing Director from April 2021. Although the contract was short, he successfully uncovered insights and strategies to develop and implement marketing and branding strategies for the MENA region, among many other duties.
Before XTB, MultiBank Group benefitted from his experience after recruiting him as a Marketing Manager in September 2019. During this stint, he orchestrated comprehensive digital advertising,
Â
 marketingÂ
Marketing
Marketing is defined as the business process of identifying, anticipating and satisfying customers’ needs and wants.This is a crucial element of any operation or brokerage in the financial services space. Well-funded marketing campaigns are instrumental to the survival and longevity of these companies in an increasingly competitive industry.Within the forex space, marketers perform a wide range of functions to help procure, secure, or retain clients.In particular, newer forex brokers also have to handle the acquisition of traders, retaining them for a longer period of time or distinguishing between brokerage and competitors.What Are the Most Common Marketing Strategies Used by FX Brokers?This process can take shape in a variety of forms. Advertising is the most commonly deployed technique for forex marketing.This includes a marketing plan that touches on digital and traditional advertising. Advertising can include banner ads, notifications, newsletters, or other mechanisms for drawing attention to any brand or brokerage.Blog posting or other forms of search engine optimization (SEO) are also effective marketing tools for forex brokers.Well-organized and attractive pieces of content on websites are very useful for users and clients and have proven to be successful marketing strategies.Such efforts also enable websites to be found by those looking for what a broker offers and those who are looking for some knowledge about the trading industry. This can also help generate traffic on landing pages, converting sales. Social media has also rapidly evolved as a critical element of marketing.Forex brokers rely on social media such as Twitter, Facebook, or Linkedin for marketing needs, capable of reaching a huge audience. Ultimately marketing requires efforts on part of brokers to bridge the gap with their desired audience. In this instance, this means potential clients or existing ones.
Marketing is defined as the business process of identifying, anticipating and satisfying customers’ needs and wants.This is a crucial element of any operation or brokerage in the financial services space. Well-funded marketing campaigns are instrumental to the survival and longevity of these companies in an increasingly competitive industry.Within the forex space, marketers perform a wide range of functions to help procure, secure, or retain clients.In particular, newer forex brokers also have to handle the acquisition of traders, retaining them for a longer period of time or distinguishing between brokerage and competitors.What Are the Most Common Marketing Strategies Used by FX Brokers?This process can take shape in a variety of forms. Advertising is the most commonly deployed technique for forex marketing.This includes a marketing plan that touches on digital and traditional advertising. Advertising can include banner ads, notifications, newsletters, or other mechanisms for drawing attention to any brand or brokerage.Blog posting or other forms of search engine optimization (SEO) are also effective marketing tools for forex brokers.Well-organized and attractive pieces of content on websites are very useful for users and clients and have proven to be successful marketing strategies.Such efforts also enable websites to be found by those looking for what a broker offers and those who are looking for some knowledge about the trading industry. This can also help generate traffic on landing pages, converting sales. Social media has also rapidly evolved as a critical element of marketing.Forex brokers rely on social media such as Twitter, Facebook, or Linkedin for marketing needs, capable of reaching a huge audience. Ultimately marketing requires efforts on part of brokers to bridge the gap with their desired audience. In this instance, this means potential clients or existing ones.
Read this Term and promotional activities as one part of his role.
Earlier, he served Marriott International as the Marketing Manager for almost four years. During this time, he boosted PR value by $2M through strategic innovation, specialized hotel messages, targeted influencer campaigns and other responsibilities.
While at Alpari Group, he fulfilled the role of Digital Marketing Manager in the Emirates from March 2014.
In the spring of 2009, he joined the ranks of Procter & Gamble as a Brand Operation Expert. He spent forty months with the company, establishing strategic marketing initiatives to support the internal sales team and enhance brand awareness for various products.
Additionally, he was the Founder of BRAMLE’Z, an entertainment band management, promotional campaigns, production and booking company.
Both at Imperial Tobacco and Nestlé he worked as a Marketing Intern between the months of January and March for 2007 and 2008, respectively.
Other News
In other related news, Andreas Lambrou recently joined Key Way Group, the parent company of broker Capex.com, as the Group Chief Financial Officer. Lambrou, a finance expert, is a well-experienced financial executive and has spent the last thirteen years of his career working in the finance and accounting departments of several companies.
Interestingly, just before Laabi transferred from XTB to CAPEX.com, Nadhir Ninouh reversed the switch from CAPEX.com to XTB as its new Marketing Director.
https://www.financemagnates.com/executives/moves/capexcom-onboards-abdelhadi-laabi-as-its-new-chief-marketing-officer/